Why e-Commerce?

Since the Internet has existed, the need to migrate the physical shopping experience to online has been one of the greatest challenges for human beings. Being able to interact with your favorite brands without leaving home is common for many people today. However, in our country the rate of electronic commerce, although low, is increasing.

At the same time that Mexican brands join the world of eCommerce, more buyers become more regular. Below we present 5 reasons to have your online store:

1. Increase in online purchases

In 2018, Electronic Commerce in Mexico reached a value of 396 billion pesos. This represents a growth of 20% compared to the previous year. It is estimated that by June 2018, Electronic Commerce in Mexico has grown by 18% over the final figures of 2017.

2. Annual events

In our country there are at least 2 events dedicated exclusively to eCommerce, Hot Sale and Hot Travel, (the latter being the newest). Furthermore, El Buen Fin is positioned as the most relevant temporality after Christmas.

3. Mobile devices

60% of purchases in Mexico are via mobile device. On the other hand, the buyer who does not buy on a mobile device seeks efficiency and does not want to have an application for each store he visits, because the same experience is not offered as on the WEB.

4. Satisfaction and Repurchase

84% of buyers in Mexico are satisfied with the stores where they have purchased. 8 out of 10 buyers will do so again in 2019, however, part of the users who declared that they will not buy again is due to the lack of information and transparency in the businesses they have purchased. This means that your store should be viewed on mobile devices as well as desktops and laptops.

5. Security

Little by little, digital security has advanced as e-commerce becomes stronger. Shopify uses military-grade security to protect your data and that of your customers. In addition, the payment gateways that we use for your store are constantly updated so that you do not have to worry about the security of your customers.